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Cumberland Insurance Group Celebrates “Take Our Daughters and Sons to Work”” Day”

May 1, 2008

BRIDGETON, NEW JERSEY: As a follow-up to “Job Shadow Day” which was held in February, The Cumberland Insurance Group recently participated in a second national career education initiative. “Take Our Daughters and Sons to Work” Day is designed to be more than a career day. This public education program connects what children learn at school with the actual working world. The program encourages girls and boys, ages six to 14, to dream without limitations and to think imaginatively about their family, work, and community lives. The theme for 2008 is Making Choices for a Better World.

“Making Choices for a Better World is something we need to encourage all children to think about,” said Cumberland Insurance Group Chairman and CEO Leo T. Hogan. “This means making choices to serve the community and one’s family, to care for one’s body and health, and to make better choices that impact our environment, as well as one’s future.”

“Exposing girls and boys to what a parent or mentor does during the workday is important, but the ‘Take Our Daughters and Sons to Work’ philosophy seeks to do more,” said Cumberland Insurance Group President Robert P. Brady. “By showing children the value of their education, helping them discover the possibilities associated with a balanced work and family life, providing an opportunity to share how they envision the future, and demonstrating how to reach their goals in a hands-on interactive environment greatly enhances their chances of achieving success.”

This year, 26 children took part in The Cumberland Insurance Group “Take Our Daughters and Sons to Work” program. The day started when the children arrived at the office and were split into groups according to age. Chaperones then gave them a tour and explanation of the company’s various departments including Personal and Commercial Lines Underwriting, Claims, Marketing, Information Technology, Accounting, Audit and Billing, Human Resources, Mail Room, and the Executive offices. Next, the children moved outside where they participated in the “Cumberland Olympics” which included a bean bag toss, softball and basketball throws, and a sock relay. After the activities, they all had lunch and the children rejoined their parents and grandparents in their respective departments for the remainder of the day.

“Work and family balance is a central issue for every family member in our society now and for the foreseeable future,” said Stephanie McAllister, Cumberland Insurance Group Billing Manager. “‘Take Our Daughters and Sons to Work’ Day helps stimulate a national conversation about this crucial issue. In addition, the children have a great time seeing their parents or grandparents at work, learning about the various professions in the company, and seeing how everyone works together to make a product for the customer.”

“We believe that it is important that ‘Take Our Daughters and Sons to Work’ Day is organized during the school year,” Brady continued. “This allows the girls and boys to take what they learn in workplaces on Thursday and apply it to the classroom on Friday. By involving schools, students, parents, workplaces, and mentors, the program helps young people make the connection between what they learn in school and their future goals.”

“More and more, locations are competing in a global economy that increasingly recognizes and prizes the vital role of dedicated individuals. ‘Take Our Daughters and Sons to Work’ Day gives young people a taste of the workplace. But it also reminds us as parents, policymakers, voters, and corporate leaders that our success as a company, and as a nation, depends on our ability to nurture and help fulfill the dreams and potential of all of our young adults. The Cumberland Insurance Group is proud to do our part,” Hogan concluded.

The Cumberland Insurance Group is rated A+ Superior by the A.M. Best Company, and currently serves over 134,000 policyholders in the states of New Jersey, Pennsylvania, Delaware, and Maryland. In 2006, the Company had Total Admitted Assets of $313,885,235 and a Policyholders’ Surplus of $140,421,618. For more information about The Cumberland Insurance Group, please visit www.cumberlandgroup.com.


For more information about this press release, please contact Lee Tofanelli at 856-691-3113.